Saturday, May 1, 2010

Mon Talking Shirt - French Buzz


Petit Bateau is a French clothing brand which exists for a hundred years. Simple but comfortable and always trendy, the Petit Bateau Collection cross generations and is a must have whatever your age is. I personally do have few models in my wardrobe.
If you want to learn more about Petit Bateau, Brand Channel made a good review of the brand.

From April 21st to May 18th, you can create your video "My Talking Shirt."
Do you remember all the status you has been posted on Facebook in the last 12month? Petit Bateau shirts are gonna remind you those moods through a video.
When I first used this application, I was like
"OMG"
"Why I was thinking about?"
"Hahaha"
...


If I was not so thirsting for trying new marketing application, I could be concerned about my privacy. I know that many people do not want to use applications through Facebook because they do not want companies to use their information. Petit Bateau - or at least its agency - has been smart enough to avoid the debate about brands collecting our personal information through Facebook. The Talking Shirt website allows you to customize your video directly. You can make your shirt saying whatever is in your mind - and maybe not on your Facebook.

I already made my Talking Shirt, you can do yours here

Of course you can buy those Talking Shirts, with your mood printing on. I am wondering if they are going to keep this personalization option all the year round. It could be a good idea for an original gift - and everybody like Petit Bateau clothes.

I have 2 passions: advertising & giving my point of view

I am the kind of people who always have a point of view about everything. I thought I should share them with the world - at least the ones visiting my blog.
I am passionate about advertising and marketing, which will explain most of my posts.
I am a French woman living in the USA, with friends from different parts of the globe.
Here is what makes the buzz all around the world.

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